Universal Orlando have just introduced a brand new logo to represent the entire resort that brings the parks more in line with the overall Universal brand.

Old Universal Orlando Logo

Old Universal Orlando Resort Logo

New Universal Orlando Logo

New 2016 Universal Orlando Resort logo

While the logos aren’t vastly different, I prefer the new logo as it brings it in line with the Universal Pictures logo and to me stands out a  bit more. I am not sure on the overuse of gold though, perhaps the ‘Orlando Resort’ could have been in a different colour but thats just a personal preference.

Universal have stated that there is going to be a transition period where guests visiting the resort will see both logos exist across the resort until the old logo is phased out. I have heard that doing this may well take months, possibly years to finalise.

Let us know what you think of the new logo in the comments below!